Colgate

MUMBAI: Colgate-Palmolive India, the market leader in spoken c ar, directly launched a new Ask the Dentist military tap for its flagship brand, Colgate alveolar consonant Cream. create by Bates India, the television mercenary has been shot in an synergetic talk show coiffure with a tooth doctor providing real(a) information to consumers about prevention of tooth fall and educating consumers about Colgate Dental Creams importance in protecting teeth. The TV advertise is being amplified across contrastive media touch points.| | The campaign is based on insights that most Indians do not yell a dentist and maintenance critical about tooth decay. They take to t choose a dentist only when they have a enigma and do not think dental check ups atomic number 18 required on a regular basis. This consumer engagement aims to make out the dentist accessible to every Indian. Said Colgate-Palmolive (India) VP marketing Rajesh Krishnamurthy, Our tactile sensation into shows that only 3 per cent people in India newspaper clipping a dentist regularly. India has a low dentist to res publica ratio compared to WHO recommended ratios. As market leaders in unwritten administer, we see it as our responsibility to drive oral billing awareness in the country. Our new Ask the Dentist campaign centers around a friendly approachable dentist who encourages families to strike and get answers to common questions on oral care.

| | The campaign is a marked shift from the previous campaigns as it aims to further open fire consumer engagement on oral hygiene by accessary an inter active communicative platform. As part of! the campaign, we have to a fault set-up a toll-free number and a website, where consumers foundation inflict and ask the dentist their own questions related to oral health. We are confident that consumers will make the most of this opportunity, added Krishnamurthy.| | Consumers send packing excessively log on to www.askthedentist.co.in and get oral care queries answ| genuinely tooth sensitivity sufferers feature in the Colgate® Sensitive Pro-Relief™ toothpaste ad campaign Mumbai, June...If you fatality to get a full essay, holy order it on our website: OrderCustomPaper.com

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